Kopala, Warden of Waves

Spells your opponents cast that target a Merfolk you control cost {2} more to cast.
Abilities your opponents activate that target a Merfolk you control cost {2} more to activate.

Deeproot Wayfinder

Whenever Deeproot Wayfinder deals combat damage to a player or battle, surveil 1, then you may return a land card from your graveyard to the battlefield tapped. (To surveil 1, look at the top card of your library. You may put that card into your graveyard.)

Adrix and Nev, Twincasters

Ward {2} (Whenever this creature becomes the target of a spell or ability an opponent controls, counter it unless that player pays {2}.)
If one or more tokens would be created under your control, twice that many of those tokens are created instead.

Augur of Bolas

When Augur of Bolas enters the battlefield, look at the top three cards of your library. You may reveal an instant or sorcery card from among them and put it into your hand. Put the rest on the bottom of your library in any order.

Lord of Atlantis

Other Merfolk get +1/+1 and have islandwalk. (They can't be blocked as long as defending player controls an Island.)

Brineborn Cutthroat

Flash (You may cast this spell any time you could cast an instant.)
Whenever you cast a spell during an opponent's turn, put a +1/+1 counter on Brineborn Cutthroat.

Master of Waves

Protection from red
Elemental creatures you control get +1/+1.
When Master of Waves enters the battlefield, create a number of 1/0 blue Elemental creature tokens equal to your devotion to blue. (Each {U} in the mana costs of permanents you control counts toward your devotion to blue.)

Coralhelm Commander

Level up {1} ({1}: Put a level counter on this. Level up only as a sorcery.)
LEVEL 2-3
3/3
Flying
LEVEL 4+
4/4
Flying
Other Merfolk creatures you control get +1/+1.

Jadelight Ranger

When Jadelight Ranger enters the battlefield, it explores, then it explores again. (Reveal the top card of your library. Put that card into your hand if it's a land. Otherwise, put a +1/+1 counter on this creature, then put the card back or put it into your graveyard. Then repeat this process.)

Emperor Mihail II

You may look at the top card of your library any time.
You may cast Merfolk spells from the top of your library.
Whenever you cast a Merfolk spell, you may pay {1}. If you do, create a 1/1 blue Merfolk creature token.

Arctic Merfolk

Kicker—Return a creature you control to its owner's hand. (You may return a creature you control to its owner's hand in addition to any other costs as you cast this spell.)
If Arctic Merfolk was kicked, it enters the battlefield with a +1/+1 counter on it.

Alandra, Sky Dreamer

Whenever you draw your second card each turn, create a 2/2 blue Drake creature token with flying.
Whenever you draw your fifth card each turn, Alandra, Sky Dreamer and Drakes you control each get +X/+X until end of turn, where X is the number of cards in your hand.

Merfolk Branchwalker

When Merfolk Branchwalker enters the battlefield, it explores. (Reveal the top card of your library. Put that card into your hand if it's a land. Otherwise, put a +1/+1 counter on this creature, then put the card back or put it into your graveyard.)

Merfolk Mistbinder

Master of the Pearl Trident

Other Merfolk creatures you control get +1/+1 and have islandwalk. (They can't be blocked as long as defending player controls an Island.)

Merfolk Sovereign

Other Merfolk creatures you control get +1/+1.
{T}: Target Merfolk creature can't be blocked this turn.

Jade Bearer

When Jade Bearer enters the battlefield, put a +1/+1 counter on another target Merfolk you control.

Kumena, Tyrant of Orazca

Tap another untapped Merfolk you control: Kumena, Tyrant of Orazca can't be blocked this turn.
Tap three untapped Merfolk you control: Draw a card.
Tap five untapped Merfolk you control: Put a +1/+1 counter on each Merfolk you control.

Deeproot Elite

Whenever another Merfolk enters the battlefield under your control, put a +1/+1 counter on target Merfolk you control.

Aquitect's Will

Put a flood counter on target land. That land is an Island in addition to its other types for as long as it has a flood counter on it. If you control a Merfolk, draw a card.

Jungle Delver

{3}{G}: Put a +1/+1 counter on Jungle Delver.

Forerunner of the Heralds

When Forerunner of the Heralds enters the battlefield, you may search your library for a Merfolk card, reveal it, then shuffle and put that card on top.
Whenever another Merfolk enters the battlefield under your control, put a +1/+1 counter on Forerunner of the Heralds.

Cold-Eyed Selkie

Islandwalk (This creature can't be blocked as long as defending player controls an Island.)
Whenever Cold-Eyed Selkie deals combat damage to a player, you may draw that many cards.

Jade Guardian

Hexproof (This creature can't be the target of spells or abilities your opponents control.)
When Jade Guardian enters the battlefield, put a +1/+1 counter on target Merfolk you control.

Kumena's Speaker

Kumena's Speaker gets +1/+1 as long as you control another Merfolk or an Island.

Kiora's Follower

Herald of Secret Streams

Creatures you control with +1/+1 counters on them can't be blocked.

Deeproot Champion

Whenever you cast a noncreature spell, put a +1/+1 counter on Deeproot Champion.